Tom Sorensen | NPAworldwide

The best executives in Thailand never apply to job posts. 
Here's how they actually get hired (based on 500+ placements)

High-performing executives do not apply. The best talent gets approached directly. 

After more than two decades in executive search and over 500 senior-level placements in Thailand, I continue to observe a pattern that many organizations still underestimate.

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Most high-performing leaders are not spending time browsing job boards, refreshing resumes, or monitoring corporate career pages.

They are fully engaged in running divisions, leading teams, driving performance, managing crises, and executing strategy. 

Their attention sits on business outcomes, not job advertisements and posts.

This reality creates a structural disconnect in how many companies approach hiring.

When a regional headquarters approves a role, HR teams in Thailand often default to visibility strategies as in: 

A job is uploaded, shared, circulated, and promoted across platforms. 

The assumption is simple: the right candidate will see the posting and apply.

However, the executives that hiring companies truly want, rarely enter the market by browsing job boards and LinkedIn.

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